Description

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The design of Everyday Things - How smart design is the new competitive frontier by Don Norman

Who has never been annoyed by a product notice or lost patience in front of an everyday object that just wouldn't cooperate? It can take a toll on our pride. However, it is not our abilities that are at stake. The primary purpose of design is to make objects intelligible and to make everyday life easier. This not only requires logic, but also a fair understanding of human psychology.

Why read this summary:

• Save time
• Understand the key concepts

Notice: This is a THE DESIGN OF EVERYDAY THINGS Book Summary. NOT THE ORIGINAL BOOK.